Social media is becoming increasingly important for construction companies to compete in the growing industry, especially as the industry pushes on post COVID. Firms that do not understand the full benefits of social media can miss many opportunities and potential revenue.
Here’s some of the benefits our clients are getting from using social media
Building an online community
Word-of-mouth advertising is immense, and not leaving us any time soon. Growing and building an online community takes word-of-mouth to the next level, it allows potential, new, and existing customers to engage directly with your brand as well as each other. They get to see your projects and brand on a day to day basis, keeping your business at the forefront of their mind.
Increase traffic
Social media is one of the best online tools to drive people to your website and in turn to make that call.
Social media for your construction company is one of the simplest ways to expand your web presence while still being cost effective. Although social media is a low cost tool, the main cost is the time you put into it.
Sharing visual content can be one of the most rewarding ways to engage with your customers and drive them to your website.
Brand Awareness
There are many social media platforms that will help you grow your companies brand.
LinkedIn is the most popular platform for B2B marketing and a great way for your clients to see a professional polished look at what your business has to offer.
To date our clients are also reaping rewards from Instagram and Facebook, these growing platforms are user friendly and allow you to showcase images and videos of projects, connect with similar businesses and use your accounts to recruit for new talent.
To learn more about Build Socialcon and how we can help you grow your online presence please get in touch today 0479 002 002 info@buildsocialcon.com
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